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Widow’s Bay triumphs as most decorated freshman comedy in Emmy history
This evening at the 78th Primetime Emmy Awards, Apple TV shatters records to become the most-awarded network of the year, landing 29 wins overall.
Major updates for Apple’s software platforms are now available
Apple’s latest software updates introduce Siri AI and deliver helpful new Apple Intelligence features.
Siri AI, a profoundly more capable and personal assistant, is here
Apple today released the next generation of Apple Intelligence.
Apple’s new child safety features now available
Apple’s new suite of tools that help parents create safer digital experiences for their kids is now available across iPhone, iPad, Mac, and more.
Get ready to experience iPhone 18 Pro, the new Apple Watch lineup, and AirPods 5
Starting Saturday, September 12, customers can pre-order iPhone 18 Pro and iPhone 18 Pro Max.
Apple unveils iPhone Duo
Apple today introduced iPhone Duo, the first foldable iPhone.
Apple advances health and fitness capabilities using Apple Intelligence
Apple today announced its most advanced health and fitness experience yet, deepening the capabilities of Apple Watch and iPhone as intelligent,…
Apple unveils Apple Watch Ultra 4
Apple today introduced Apple Watch Ultra 4, the ultimate sports and adventure watch, now with new health, fitness, and audio intelligence…
Introducing Apple Watch Series 12, with the all-new Health Sensing System
Apple today introduced Apple Watch Series 12, engineered to deliver the most accurate heart rate sensing in a wearable.
Apple introduces AirPods 5 with best-in-class open-ear Active Noise Cancellation
Apple today announced AirPods 5, delivering the industry’s best Active Noise Cancellation in an open-ear design and even better sound quality.
Apple debuts iPhone 18 Pro and iPhone 18 Pro Max
Apple announced iPhone 18 Pro and iPhone 18 Pro Max, delivering an advanced pro camera system and improved battery life and performance.
The internet’s favorite cat comes to Apple Arcade with Pusheen’s Place
On October 1, Apple Arcade is rolling out a lineup of fun new games, from cozy cat collecting to zombie-blasting mayhem to beloved App Store hits.
Exciting updates for Sneaky Sasquatch come to Apple Arcade
Through October 7, Sneaky Sasquatch transforms Subway Surfers+ with the charm and aesthetic of the hit open-world Apple Arcade game.
Apple introduces new Mac Studio with M5 Max and M5 Ultra
Apple announced the new Mac Studio, featuring M5 Max and the all-new M5 Ultra, delivering a monumental leap in AI performance and even faster…
Apple unveils a more powerful Mac mini featuring the all-new M6 and M5 Pro
Apple announced the new Mac mini with the all-new M6 and powerful M5 Pro, delivering a dramatic boost in performance and more versatility in its…
Apple introduces M6 and M5 Ultra for a big leap in performance and AI compute
Apple debuted M6 in the new Mac mini and M5 Ultra in the new Mac Studio, providing an extraordinary leap in performance and AI capabilities.
Get ready for iPhone Duo
Start getting ready for iPhone Duo today. Watch new videos, sign up for Group Labs, and take part in Q&As on the Apple Developer Forums. Explore now
App Store submissions now open for the latest OS releases
iOS 27, iPadOS 27, macOS 27, tvOS 27, visionOS 27, and watchOS 27 will soon be available to customers worldwide, which means you can now submit apps…
Hello Developer: September 2026
In this edition: Get ready for a special Apple Event, take advantage of Analytics in App Store Connect, and sign up for new developer events in…
Upcoming changes to Rosetta support for Intel-based macOS apps
In 2020, we introduced Apple silicon for Mac computers, providing Rosetta as a translation layer during the transition period.
“The impact was the biggest surprise“: Swiggy’s transition to native pays off
Swiggy began as a humble food delivery service. Today, it’s India’s leading on-demand convenience platform, one that offers everything from groceries…
Tax and price updates for apps, In-App Purchases, and subscriptions
The App Store is designed to make it easy to sell your digital goods and services globally, with support for 43 currencies across 175 storefronts.
Surprise and shine
Join us for a special Apple Event on September 9 at 10 a.m. PT. Watch on apple.com, Apple TV, or YouTube Live.
Update: New domain for Sign in with Apple
Starting later this year, new Sign in with Apple addresses, previously issued on privaterelay.appleid.com, will be issued on private.icloud.com.
Apple Releases First iOS 27.2 Developer Beta With Redesigned Health App and More
Apple released the first iOS 27.2 developer beta yesterday, which includes a redesigned Health app with new Apple Intelligence features. com.
OpenRGB 1.0 Launches for Open-Source RGB Customization on Windows, Linux, and macOS
RGB control software has long been a pain point of gamers, with background apps and clunky UIs frequently coming up in discussions about gaming mice,…
Apple to Launch Gaming Controllers Developed Under "Beats" Brand
After the announcement of the iPhone 18 series and the iPhone Duo, Apple is taking a step further by developing a new gaming accessory specifically…
Should you replace your flagship iPhone?
Four generations of Pro Max and a folding phone, lined up on the figures Apple publishes, with a straight answer on whether yours is due for replacing.
Apple's folding iPhone, and the Health app that orders blood tests
Five product lines, a $1,999 folding phone, and a Health app that will soon book you a lab panel. Every figure here is Apple's own — including the qualifiers.
Apple's iPhone Duo announcement contains a trolling Surface Easter egg
Apple's iPhone Duo video features a real 2018 Surface Magazine article during its split-screen demo, likely poking fun at Microsoft's foldable…
It's more than just the name: Turns out iPhone Duo stole Surface Duo's biggest selling point, and Apple is right to copy it
Vindication!? Apple's new iPhone Duo validates the multitasking and windowing vision Microsoft originally set out to achieve with Surface Duo.
macOS 27 Golden Gate: The Ars Technica review
It's both a "Snow Leopard update" and a major leap for Apple Intelligence.
Apple Weighs Return to Server Market with NVIDIA Networking Technology
Apple is reportedly considering a return to the server market, where the company was once active with its Xserve rack technology.
iPhone users can now temporarily hide their location from specific people with iOS 27
Apple has added a new Find My feature in iOS 27 that lets iPhone users temporarily hide their location from people they normally share it with.